YouTube Music is now available in the Gulf Region countries of Saudi Arabia, the UAE, Bahrain, Kuwait, Lebanon and Oman.
The launch comes as YouTube revealed that music is its second most popular category in the Middle East after entertainment. The move follows activity in the region from Warner Music Group and Deezer, which must confront a population accustomed mostly to obtaining their music for free.
YouTube Music subscriptions start at AED19.99 ($4.99) and YouTube Premium at AED23.99. Both services will roll out to all users this month.
“For over a decade, millions of people in the Arab world have come to YouTube to watch, learn and listen. Music is the second most popular category on YouTube and it continues to grow. We’re excited to launch YouTube Music which will give our users access to the massive YouTube music catalogue, helping them find the music they love, from new releases to iconic classics and from viral covers to live performances,” said Tarek Abdalla, regional director of marketing at Google Middle East and North Africa.
“We’re also excited to launch YouTube Premium, an ad-free subscription service that allows our users to watch all videos on YouTube without ads including offline viewing, background play and other amazing features,” he added.
Samsung Galaxy users in Saudi Arabia, the UAE, Bahrain, Kuwait, Lebanon, and Oman can enjoy up to four months of free access to YouTube Premium.
Source: Arabian Business